Jane Sparrow

Jane Sparrow is passionate about enabling others to sustainably perform at their best and achieve their personal and organisational goals. Throughout her career she has worked closely with people of all levels to help them maximise their potential, build capacity and implement behavioural change programmes within different cultures and a changing business environment. She is an expert facilitator, business consultant, performance coach and impactful speaker. Jane is co-author and contributor to a number of best selling books.

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Jane has travelled extensively across the globe, working with local leadership teams to set/devise strategy, coaching board members and running high-performance programmes. She regularly speaks as a key note presenter at conferences throughout the world and has worked with an enormous variety of organisations including Sony, Google, BBC WorldWide, WPP, Novartis, the British Army, FedEx, HP and Save the Children. This experience has given her strong views on what does and doesn’t lead to peak performance in the business world.

As Director of Communication & Change for Sony Europe she instigated a new culture of communication, involvement and personal growth through coaching members of the board to engage, motivate their people and sustain high performance. Her leadership, communication and organisational change approaches are now deeply embedded in the way Sony Europe operates. Jane also advised other regions and was a member of many Global Sony Initiatives.

Jane is highly adept at working across cultures and holds Cranfield based qualifications in individual and team cultural profiling.

She has a passion for sharing her learning and experience to enable others to achieve what they want to achieve. Jane is an active member of the International Association of Business Communicators (IABC) and the past Programme Chair for the IABC Global Conference in 2006, 2007 and 2008. Jane is a co-author of the IABC Handbook of Organisational Communication.

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